MerchAlliance is your partner in creating high-quality, custom merchandise for your business, club or organization.
MerchAlliance is a marketplace that creates and manages product listings for small businesses and community clubs—saving you the time and hassle of building and running your own online shop. Join us in building stronger communities, one purchase at a time. Empower your club today!
Search your clubs merchandise or discover our orignal designs for every occasion.
MerchAlliance is a family-run business, inspired by our own journey as parents of children actively involved in a wide range of clubs and organizations. Through our lived experience, we’ve seen firsthand the vital role grassroots clubs play in communities-building confidence, friendships, and lifelong skills. We understand the challenges organizations face in raising funds, building awareness or small businesses looking to increase revenue. We’re passionate about making a difference. That’s why we created MerchAlliance: to help clubs and small businesses thrive by providing a simple and affordable online commerce platform with high-quality merchandise that members are proud to wear.
For Clubs:
Partner with MerchAlliance
Sign up and tell us about your club—no setup fee or tech skills needed.
Customize Your Club listings
We develop your merchanidse listings page using your logo, colors, and merch selections.
Launch & Share
Get a link to your club shop, ready to share with your members and supporters.
Earn as You Sell
Every order is printed and shipped directly, and your club earns from every sale.
For Customers:
Browse the Club Shop
Visit your club’s online store to explore all available gear.
Order Online
Choose your items, place your order—no waiting, no forms.
Enjoy Fast Delivery
Print-on-demand means your merch is created and shipped straight to your door.
No expensive Monthly Platform Fees
Running your own shop with Shopify typically costs £25–£65/month. Buying a custom web domain and hosting runs another £7–£15/month. With MerchAlliance, your club pays just £10 per month to list your items no setup or additional platform fees.
Zero Upfront Costs
Most print-on-demand suppliers (like Printful or Printify) are free to join, but premium tools and integrations usually cost £20+/month. MerchAlliance covers all integrations—your club simply earns from each sale.
No Inventory or Bulk Buys
Clubs don’t need to invest hundreds in bulk merchandise or storage. With MerchAlliance’s print-on-demand, gear is produced and shipped only when sold.
Save Time
No stock management, no packing parcels, no manual payment chasing, no customer service or supplier management. Orders are handled end-to-end for you.
Total Estimated Annual Savings
Compared to a DIY store with Shopify, web hosting, premium plugins, and supplier fees, most clubs save £400–£1200+ per year—money that goes back to supporting club activities.
Connect with local sports clubs, member associations, and independent designers. Build stronger relationships and foster a sense of belonging.
Support clubs directly through a profit-sharing model. Ensure that every sale contributes to the growth and sustainability of local sports.
Offer high-quality sports apparel that meets the demands of athletes and fans alike. Ensure durability, comfort, and style in every product.
Clubs, designers, and associations join MerchAlliance to create their online stores and upload their designs.
MerchAlliance handles production and fulfillment. Products are printed on demand and shipped directly to customers.
Sales revenue is shared transparently, directly supporting the clubs and designers involved.
